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Publication Details

Children's Wellness 2006 AT THE INTERSECTION OF HOPE & ANXIETY

Generic Keywords: (What are these?)
Obesity, Diet, Dieting, Portion control, Overweight, Wellness, Health, Weight Loss, Weight management, Research, Reports


Publication Date: 01-MAR-06
Pages: 94
Format: PDF
Price: $12,500.00
Delivery: Immediate Online Access
   

Description

Children's Wellness 2006 depicts how families are evolving within the constantly changing world of health lifestyles, and how consumers shop and care for themselves and their children in ever more unique and individualized ways. Specifically, our research has revealed a complex world of human behavior characterized by ideology, belief, desire and, of course, practice. "At the Intersection of Hope & Anxiety" reflects the cross-roads both parents and children feel themselves at today as they live, shop and use a wide variety of products and services.

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TABLE OF CONTENTS (PDF document -- No charge)
Executive Summary (PDF document -- $1,000.00)
Introduction: The World of Children's Wellness (PDF document -- $8,000.00)
       The World Model
       The World of Children¿s Wellness: Core, Mid-level and Periphery
       Dimension of Consumption
       Drivers and Gateway Products
       Information Sources
       Chapter I Key Insights
LIVE: Understanding the Children's Wellness Lifestyle (PDF document -- $8,000.00)
       What Health and Wellness Means to Parents and Children
       The Daily Routine
       Chapter II Key Insights
SHOP: Other-Directed Shopping (PDF document -- $8,000.00)
       Retail Channels and In-store Experience
       Shopping Trips as Cultural Occasions
       Classification of Groceries
       At-Shelf Decisions
       Chapter III Key Insights
Conclusions and Recommendations (PDF document -- $5,000.00)
       Strategic and Tactical Considerations